WSC Sports, the global leader in AI-powered video content, and University of Southern California (USC) Athletics today announced a partnership to deliver technology innovations across USC Athletics’ platforms to bring Trojan fans closer to their favorite teams. WSC Sports’ AI-powered platform analyzes USC’s football and men’s and women’s basketball games live and automatically creates and distributes highlights to USC channels, including USCtrojans.com and USC athletics social media accounts.
“Our partnership with WSC Sports will propel our social media content into the future thanks to their cutting edge technology and efficiency in the space,” said Jordan Moore, Chief Creative Officer at USC Athletics. “We are immediately implementing their live cutting and AI-powered video software in all eligible sports across all our social media platforms and website.”
“We are excited to be partnering with a legendary school like USC to build upon their football and men’s and women’s basketball branded content while enhancing the Trojans’ fan experience, ” said Aviv Arnon, Chief Business Development Officer at WSC Sports. “USC’s fans are extremely passionate and we are proud that WSC Sports’ AI-powered platform will produce even more stories that USC fans crave. This is just the beginning of what our technology can provide – real-time, personalized content for every college sports fan.”