Since its inception in 1951, the NBA All-Star game has always been about one thing—the fans. At a time when attendance was down, the league decided to host an exhibition…
From the Beijing Olympics to the World Cup and everything in between, sports fans had a lot to be excited about in 2022. We can expect more of the same…
Three Tech Trends for 2023: What the Future Holds for Sports Content
NASCAR has long been one of the most popular spectator sports in America, but as the world has changed so has the way people consume content. Modern-day fans seek emotion,…
NASCAR’s Amy Anderson on Re-Imagining Storytelling with AI
Over the last decade, emerging technologies have upended the traditional sports media landscape. Leveraging social networks like Twitter and Instagram, individual content creators and dedicated highlight pages have flourished, pumping…
ESPN’s Kevin Lopes on Creating Fan-Centric Content with AI
It seems that every day there is a new report of sports media rights changing from one network to another, or from one OTT platform to a new owner. While…
Introducing Sports Media 2.0.
Sports betting has exploded over the last few years. In the US, more and more states are legalizing online betting with huge demand as seen by the $2.4billion in wagers…
Why Content Will Drive Sports Betting Growth
Looking back at 2021, it was a totally insane year for us at WSC Sports. While 2020 was a year where we had to deal, like the whole world of…
Over 3.4M Video Highlights a Year!
How Changing Consumption Habits are Fueling the Rise in Sports Highlights
How Changing Consumption Habits are Fueling the Rise in Value of Sports Highlights
As sports fans, we’ve become spoiled. And I mean that in the best possible way. Times have changed, and the speed at which our technology has evolved over....
Powered By AI: The Producer-Consumer Revolution Is Here
It’s an exciting time to be a sports fan. Technological advances over the last decade alone have significantly changed the way we consume sports on a daily...
