Reflecting on 2024, it's incredible to see how far we've come. This year brought us major milestones, from launching groundbreaking solutions to exciting new partnerships and a brand refresh that better reflects who we are today.
Each achievement reflects our commitment to raising the bar in sports media content solutions, bringing more value to our clients and helping them build stronger connections with their fans. As we look back on a year of innovation and growth, we’re proud to share some of the highlights that have shaped WSC Sports in 2024.
Solutions
As leaders in sports media, we’re always looking to push boundaries and deliver more value to our clients, and 2024 was no different. This year we launched three new solutions to do just that:
Stories – allows rights holders to seamlessly integrate personalized vertical video experiences such as stories and vertical feeds with interactive modules into their owned and operated apps to ensure fans spend more time on their O&O platforms.
Discovery Network – helps our clients extend their reach and expose their content to fans in pre-agreed third-party platforms, creating new revenue streams and a new funnel to drive traffic into their O&O.
Additionally, we’ve launched a new GenAI department that is working on building new solutions on top of our sports-dedicated LLM-LSM (Large Sports Model).
We’ve already released two solutions to the market—a multilingual AI voice-over tool for highlights with automated scripts and narration and an article-to-video solution that generates relevant videos according to the articles' written content. Stay tuned, as we will release more GenAI solutions during the first quarter of 2025.
Clients
Launching new solutions is only part of the journey—what really matters is seeing them in action with an ever-growing list of clients who bring them to life.
That’s why we're thrilled to announce that in 2024, we’ve teamed up with over 100 new clients, including top clubs, leagues, federations, broadcasters, and OTT platforms such as Ligue de Football Professionnel, Borussia Dortmund, NWSL, and Movistar Plus+.
We’re now serving more than 530 clients around the world in more than 50 different countries.
New Look
As our technology and solutions have evolved, we realized our branding needed a refresh. Our marketing, design, and employer branding teams took on the exciting challenge of transforming our brand—from our website and logo to our tagline and colors—to align with our company vision. This change better reflects who we are today and aligns with our vision of transforming the sports media landscape through AI-powered innovation.
This new look is more than a facelift; it's a celebration of our commitment to innovation and the vibrant sports-loving community we proudly serve.
Content
One of our favorite year-end traditions is diving into the massive volume of content our clients created using our solutions. This year, for the first time ever, our clients smashed through the 10-million-videos-created mark; 10.2 million highlights were produced using WSC Sports in 2024– that’s one highlight created every 3.1 seconds!In 2024, the demand for vertical content reached an all-time high, and WSC Sports empowered our clients to meet that demand. This year, our clients produced over 4 million vertical highlights using our solutions—a marked 81% increase from the previous year. It’s incredible to see how our platform is helping clients deliver the content fans crave in the format they love.
Industry Recognition
2024 was a year of innovation and impact, and it’s rewarding to see our efforts recognized on a global stage. We were honored to receive four prestigious awards: SBJ’s Sports Business Awards: Tech for Best in AI, SportsPro OTT Award for Best Use of AI, Fast Company’s Award for Established Excellence, and Front Office Sports' recognition as a top employer in the sports industry.
Last but not least, ESPN named us as one of their key technology partners alongside Meta, Microsoft, and Accenture, at the fourth-annual ESPN Edge Innovation Conference in New York. These awards are not just a badge of honor, they’re a testament to the hard work of our incredible employees who make all of this possible.
Team
Speaking of our employees, we were delighted to welcome over 100 new faces to our offices around the world, bringing our total headcount to more than 550.
At WSC we don’t just work hard, we play hard too and things don’t get much more fun than our annual hackathon—26 hours of nonstop innovation, good vibes, and friendly competition.
2024 was a landmark year for WSC Sports, defined by innovation, collaboration, and growth. As we celebrate these achievements, we’re even more excited about the future—continuing to shape the sports media landscape and bring fans closer to the moments that matter.
Thank you for an incredible 2024, here’s to an even better 2025!
